After his studies of sinology, philosophy and political sciences Rüdiger Stettinski completed a traineeship at the editorial department of the PR agency IPR&O in Hamburg. He served as editor for several years before he moved to the publishing house Text Verlag, where he became editor in chief of the publications text intern and MailMarketing. After his tenure at Text Verlag he served as communication director of the publishing company Jahreszeiten Verlag. In september 2006 he founded stettinski communications.